Social channels

Overview
Not sure where to begin? Explore our Getting started guidelines to set up your first AI Agent, review Key concepts to understand the essentials, or check out Improvement tactics to resolve issues and keep things running smoothly.

Businesses can connect their AI Agent to social media channels—one of the channel types offered by Ada—allowing it to engage with customers across different platforms. This helps automate responses, provide support, and create a consistent experience wherever customers reach out.

Before setting up an AI Agent, make sure your agent’s core elements—like Knowledge, Actions, and Processes—are in place. Other core features may also apply depending on your setup.

This section covers how to set up and manage social channels for your AI Agent. You’ll learn how to get started with social media channels, configure and use Sunshine Conversations, and connect to Zendesk social channels.