> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.ada.cx/docs/welcome/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.ada.cx/_mcp/server.

# Welcome to Ada

Imagine delivering instant, intelligent customer support at scale—without losing personalization. Ada makes this possible with its AI management platform. At its core is the AI Agent, created and customized through the Ada Dashboard, with a human AI Agent Manager ensuring smooth operation.

The AI Agent learns from knowledge bases, websites, and articles to understand customer questions and provide relevant answers. It can also perform Actions—API-driven tasks that retrieve or process external data. For complex workflows, Processes handle multi-step interactions, while Coaching improves accuracy by analyzing past conversations and providing feedback.

The agent’s profile defines its tone, personality, and security settings. It seamlessly transfers customers to human agents when needed and operates across chat, email, voice, and social messaging, integrating with websites, apps, and support systems.

Businesses can test interactions in the Ada Dashboard to refine responses, while performance tracking helps improve accuracy, and enhance customer satisfaction.

![Key concepts](/_fern-img/3070e4665319ec63bfe5ef58c822f9a1580f49388bdaa1a076cf040cef395ad2.webp)

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Have any questions? Contact your Ada team, or email us at [](mailto:help@ada.cx?subject=Help%20Docs%20inquiry).

> Introduction

## Docs

- [Getting started](https://docs.ada.cx/docs/welcome/getting-started.md)
- [Create a simple AI Agent](https://docs.ada.cx/docs/welcome/getting-started/create-a-simple-ai-agent.md)
- [Enhance your AI Agent with automation](https://docs.ada.cx/docs/welcome/getting-started/enhance-your-ai-agent-with-automation.md)
- [Key concepts](https://docs.ada.cx/docs/welcome/key-concepts.md)
- [Dashboard navigation](https://docs.ada.cx/docs/welcome/dashboard-navigation.md)
- [Agent logic](https://docs.ada.cx/docs/welcome/agent-logic.md)
- [Improvement tactics](https://docs.ada.cx/docs/welcome/improvement-tactics.md)